Fresh News




Learn the dif­fer­ent vari­eties of beets, why you should eat them, and how to make col­or­ful, snack­able Baked Beet Chips (even bet­ter than potato chips!)


All about mini-​peppers — from grow­ing them to eat­ing them. Try some­thing new! January.



Gen­eral Pro­duce, a lead­ing family-​owned and oper­ated pro­duce dis­trib­u­tor, is the first dis­trib­u­tor in the indus­try to receive licens­ing to join the nation­wide eat brighter! move­ment, a joint pro­gram with Sesame Work­shop and Pro­duce Mar­ket­ing Asso­ci­a­tion that focuses on increas­ing pro­duce con­sump­tion in younger demo­graph­ics.

“Child­hood obe­sity is a sig­nif­i­cant chal­lenge in this coun­try”, said Tom Chan, CEO of Gen­eral Pro­duce. “We want to be a part of the solu­tion and believe the ‘eat brighter!’ move­ment has the poten­tial to raise aware­ness and increase con­sump­tion of health­ier options for kids.”

Read more: Gen­eral Pro­duce Joins “eat brighter!” Movement →

What are Venus Fly Traps? How do they work? How do you care for them?



Watch to see how easy and beau­ti­ful it is to dec­o­rate using pro­duce! Also, Le Ann Marie shows you how to make wreaths.



Read the Farm to Fam­i­lies arti­cle in which Dan and Tom talk about bring­ing good qual­ity, local foods to fam­i­lies. Gen­eral Pro­duce is the con­duit between grow­ers and retail­ers or food ser­vice estab­lish­ments. The KidAround pub­li­ca­tion is a regional magazine.

http://​issuu​.com/​k​i​d​a​r​o​u​n​d​m​a​g​a​z​i​n​e​/​d​o​c​s​/​k​i​d​a​r​o​u​n​d​_​s​e​p​t​o​c​t​_​2014​_​o​u​t​l​i​n​e​d​/​14




Suc­cu­lents are the per­fect plant for summer’s hot weather. LeAnn Marie intro­duces sev­eral vari­eties and helps us dis­cover how best to take care of them.



What should I look for when choos­ing an Easter Lily? How and when do I water it? What is its ideal tem­per­a­ture and humid­ity? What kind of light does it need? How can I keep them bloom­ing longer? Can I plant them in my gar­den? These answers and more on today’s Flo­ral Beat.



“This month marks the begin­ning of our 90th year in busi­ness! Ocean Mist Farms was founded by Ital­ian Immi­grants in 1924 grow­ing Arti­chokes along the Pacific Ocean’s Mon­terey Bay in Cas­tro­ville, Cal­i­for­nia.

Invest­ing in qual­ity peo­ple and farm land became the foun­da­tion of suc­cess and longevity for gen­er­a­tions of Ocean Mist grow­ers. As the land base grew, so did Ocean Mist’s farm­ing exper­tise, with employ­ees who believe pas­sion­ately in the cul­ture and team pride of a 4th gen­er­a­tion grower-​owned busi­ness. We are proud to reach this mile­stone together with our cus­tomers and trade partners.”

Gen­eral Pro­duce has been part­ner­ing with Ocean Mist Farms for over 80 years to bring you some of the fresh­est veg­eta­bles on the planet. Con­grat­u­la­tions, Ocean Mist Farms!

We honor the famous Frank Fat’s Restau­rant in Sacra­mento, Cal­i­for­nia on their 75th Anniver­sary. Gen­eral Pro­duce has done busi­ness with Frank Fat’s for their entire 75 year history!

For infor­ma­tion on recalls, mar­ket with­drawals and safety alerts, please visit the FDA website:


David John hosts this weekly pro­gram regard­ing every­thing you ever wanted to know about fresh fruits and veg­eta­bles: selec­tion, stor­age, prepa­ra­tion, vari­eties, sea­sonal avail­abil­ity, trivia, and his per­sonal secrets about how to enjoy produce.